After three years and seven issues, at the beginning of October our InPayments magazine made a transformation from a print magazine made exclusively for our clients, to a digital magazine available to all.
Creating a digital magazine requires more than just designing a website and transferring content online. It’s about creating a reading experience. That’s why InPayments is responsive to readers’ devices of choice, with interactive and engaging content within enjoyable and stimulating reading environment.
A modern digital magazine with an emphasis on interactivity, deserves equally modern and interactive video that showcases the process of its creation. A dynamic video was made to simultaneously display the experience of user interaction with magazine content, as well as the elements and process of its creation to show the entire story of the magazine, since its inception to publishing. Two parallel stories begin and end at the same time, and can be viewed by switching manually from one to other.
The agency with which we partnered to create both the digital InPayments magazine and the video, is Croatian agency I to nije sve.